THE LAVIEBYEM ARCHETYPE SYSTEM™
A signature style framework designed to bring clarity, consistency, and confidence to the way you dress.
The Laviebyem Archetype System™ is a styling methodology designed to help you develop a wardrobe that feels aligned, intentional, and recognisably you.
Getting dressed shouldn’t be a daily battle.
It should be a moment of alignment. A mindset shift.
A way to show up as your best self,
in harmony with who you are and what you need that day.
Inspired by the logic of colour analysis, this framework uses three core style characteristics to identify your archetype.
The Laviebyem Archetype System™ is Emily’s original styling framework,
developed through years of industry training, editorial work, and client practice.
How It Works
We identify your core archetype using a simple yet transformational system based on the three core characteristics:
From there, we layer in your House Codes:
the personal details and themes that bring your style to life
(like romantic, vintage, sparkly, or edgy).
These act as the recurring motifs in your visual identity.
Together, your archetype and codes form your signature style.
You stop chasing trends and start trusting your instincts.
Because your style isn’t something to invent.
It’s something to uncover.
The Laviebyem Archetype System™ and accompanying materials are original intellectual property developed by Emily Dempsey / Laviebyem. Please do not reproduce or distribute without permission.